A NEW SYNERGY BETWEEN SALES AND MARKETING
AUTOMATE THE PURCHASING JOURNEY
Orchestrate and automate the customer life cycle by linking sales and communications channels for a more fluid and interactive experience.
MANAGE CENTRALLY AND LOCALLY
Manage the marketing centrally and locally at all your stores and with your franchisees, in line with network typology.
MEASURE RESULTS IN REAL TIME
Measure from start to finish the ROI of marketing actions within the customer life cycle and link sales results with your marketing campaigns.
Because marketing is not limited to communication channels, the Generix offer connects relationship-based marketing and sales marketing. In this way, through real-time triggers, you orchestrate and automate the entire customer lifecycle.
In addition, the Sales Marketing offer manages the complexity of an organization that can be multi-brand, multi trademark, with chains or franchised stores. Proximity marketing can also be carried out in addition to more general activities within the same tool.
Whether through business reports or together with your reporting tools, your teams will be able to measure and attribute results to different customer journeys. Enough to justify effectiveness of your digital strategy.
REAL TIME TRIGGERS
Generate opportunities of interaction potentially for each action of a customer (product consultation, purchase, re-marketing) whatever the channel.
Visually describe your entire distribution network and the rights associated with each entity for perfect internal synergy.
Benefit from customizable business reports which give you a thorough understanding of various aspects of your marketing activity.
ISO27001:2005 or OHSAS 18001, ISO50001, 22301:2012, ISO9001:2008, ISO14001:2004