Generix Sales Marketing: Omnichannel animation and loyalty

To engage with customers in real time and build their loyalty across all channels

A customer journey management application designed to seamlessly integrate with both e-commerce and in-store sales systems. It enables real-time, personalised customer relationship management across all channels (loyalty programs, promotions, cashback, franchisee/integrated management, customer’s personal information).

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Intelligent

With Generix Omnichannel Commerce, you can add intelligence to your business processes, enabling you to respond in real time to all types of commerce

Modular

Empower your business with Generix Omnichannel Commerce: unlock a suite of seamlessly interoperable tools designed to streamline operations and drive significant cost savings across your entire organization

Powerful

With Generix Omnichannel Commerce, you can meet the challenges of speed and high volumes, for an uncompromising customer experience

Generix Sales Marketing enables real-time management of personalised customer relationship

Customers & loyalty

Promotions

Shopping cart

Connectivity

Key features

Customers & loyalty
- 360° customer view
- Loyalty rules: status, points, benefits, cashback, coupons, birthdays, etc.
- Personal data security (GDPR)
Promotions
- Promotional benefits: discount, voucher, balance, gift, experience, etc.
- Management: sales channels, store groups, period of application, on all sales or one-off, etc.

Shopping cart
- The basket is processed, logged and shared between channels
- e-ticketing
- Security and tax exports
Connectivity
- Real-time – 100% API
- Multi-country/language/currency
- Triggers and Workflows
- Imports/exports